Custom Wedding Suite: Project Plan

Here's the plan: I've created this in-depth project plan outline to give you a guide for these next few months as we build your perfect suite. I truly want this process to feel as straight forward and seamless as possible for you, because I know how much else you have on your plate right now! Getting the details out of the way first thing makes for smooth sailing. Below is a breakdown of what our 4-step Custom Wedding Suite process looks like. I’ll be moving according to this outline behind the scenes, so it’s helpful for you to see what’s going on!

Phase 1: Information

• Initial Inquiry + Proposal

You are here! This is the phase where I get a general idea of what we will be building together (especially quantities +  pieces you want to include). I'll send you an estimate based on your wants and needs, and you'll decide whether or not you'd like to move forward with me.

• Onboarding Video/Phone Call

This is the next step in your custom journey, where I get to know you and your partner! This is the time to ask me any general questions you have, as well as sharing general design ideas, deadlines, etc. It's basically a virtual coffee date.

Sometimes this conversation changes your initial estimate, because you're so excited about what all we could possibly stuff into those beautiful envelopes, or maybe you realized you don't need as many invitation pieces as you thought. Not to worry! Your invoice can be updated at any point of the process, even after a contract has been signed if need be.

• Contract + Timeline Creation

Here's the nitty gritty. Once we've established the scope of work, I will send you a contract with an in-depth look at payment, copyright, etc. A $250 design deposit will be secured, which goes toward your total invoice. During this phase we will also construct your invitation timeline based on your engagement and wedding date.

Here is a typical timeline from Save the Dates to Day Of items. This is by no means the end-all-be-all timeline! If you only have a few months, we can make that work too.

Save the Dates are recommended to go out at least 6 months before the big day according to etiquette, and for a larger wedding or a destination wedding with out-of-town guests, 10 months to a year is recommended.

Wedding Invitations should be sent 6-8 weeks before the event, which means I aim to get these beauties in your hands by the 9 week mark, allowing room for any last minute errors or additions. Your reply by date on your RSVP card is generally 1 month before the wedding, which gives us an appropriate amount of time to create your custom Day Of items relying on your guest's information, like seating charts, escort cards, table numbers, programs, menus, etc.

We will need to discuss your Day Of items at least 1 month in advance, because these tend to get down to the wire. Together we will design a layout for each Day Of piece, and once you have the information, we will plug it in and get it ordered 2 weeks before your wedding, allowing 1 week for shipping. For this step, the earlier, the better!

The Information Phase typically takes a week or two from sending this project plan to our 30 minute phone call and creating our timeline, depending on schedules.

Phase 2: Inspiration

Here's where the real fun starts! This is a three-part phase dedicated solely to inspiration. This phase can be wrapped up in about 2 hours if you're certain of the style you're after, or maybe you'll take your time conducting this rather enjoyable research.

• Part One: Pinterest Exploration

First we will create a shared Pinterest board (you may already have a wedding board, just create a separate invitation section and invite me!). I'll then direct you to my Pinterest board where you can sift through the Wedding Inspo and Styled Shoots sections, pinning your favorite concepts to our new shared board. I share my Wedding Inspo and Styled Shoots sections so that you get a taste of my own work, as well as designs I'm inspired by, but more importantly, I want to see what you love! If you have a concept in mind that you aren't seeing on my boards, Pin, Pin, Pin!

• Part Two: Details Form

There's an in-depth questionnaire regarding the information of your big day, verbiage, RSVP and additional enclosure cards, etc. at the end of this project plan. This is where we will build the layout and information included in your custom suite. There are a lot of questions regarding the actual wedding day, some of which you might not have nailed down yet. No worries at all, you can always go back and edit this questionnaire when you have the info.

• Part Three: Initial Concept Proposal

This is the first taste of the design phase. After I've gathered an idea of the style you're after with the wording you want included, I will create an Initial Concept Proposal for your review. This will be sent as a design proof, with questions asking for your feedback before I create the first Design Pitch in Phase 3. This is our jumping off point, and we'll go from there.

Phase 3: Design

As per our contract, your project includes five (5) design pitches under our agreed upon price point: The Initial Concept Proposal after the Inspiration Phase, the first Design Pitch of the Design Phase, and up to three (3) rounds of revisions before production.

If we haven't quite nailed down the design after all of that hard work, there is a $35 charge for each round of additional revisions.

Disclaimer: This is certainly not done to scare you into loving the first design or to fatten my wallet!  I'm simply keeping us intentional about your requested revisions. Take your time studying each proof, dissecting the design. Often times, the more we stare at something, the less we enjoy it. We want to keep fresh eyes on the designs.

This process typically takes 3-5 weeks, depending on revisions and communication.

Phase 4: Production

This is where the magic happens. Allow 3 weeks from proof approval and payment for the printing and assembling of your suite. This includes envelope addressing, corner rounding, belly bands, custom cuts, wax seals, or whatever upgrades you've chosen.

Once your suite has been assembled, it's shipped to you in eco-friendly packaging, and you can expect it on your doorstep in 5 business days or less. Each envelope will be addressed, stuffed, and stamped, you'll simply be responsible for sealing them to ensure that you approve of what's inside. You also have the option to skip the stuff, stamp, and seal party altogether by trusting me to handle the mail outs!

Important Information Regarding Envelope Addressing

In order to maximize our production time and reduce chance of error, I ask that you gather your guest list in a specific format. I'll be sending you a formatting template for you to follow; either a Microsoft Excel, Google, or Apple Pages document will suffice, with columns A-E formatted in the following way:

Name   |   Address   |   Address Line 2   |   City, State   |   Zip

When gathering your guests' addresses, I would really appreciate if you could spell out each state and street/lane/parkway. This saves me time as well as lessens the room for error.

Example of recipient address formatting:

The Owen Family

5105 Sunset Boulevard

Los Angeles, California 90027

vs

Steve, Jo, Stacy, Bobby Owen

51505 sunset blvd

los angeles, CA 90027

I will follow up with you 1+ month before the wedding if we have not already begun discussing Day Of items you may want to include, such as seating charts, escort cards, programs, menus, etc. These designs are done much faster as we've already laid down a design plan to go off of. I try to get these things to you 1-2 weeks before your wedding, so communication is key during this crazy part of your engagement!

And That's It!

As your vendor, I promise to keep it fun, to listen to your specific wants and needs, and to prioritize your big day. From your Save the Dates announcing your engagement, to the escort cards at each seat of the tables you've carefully planned, to the thank you cards sent out with a beautiful photo from your big day, I love watching your story as a couple unfold—literally, on paper! Invitations are the first thing your guests will see when it comes to your wedding day, and going custom ensures that you set the tone you've envisioned. By creating custom stationery for your wedding day, you've created a tangible representation of the new beginnings of your marriage. My goal as your custom stationer is to leave the two of you with something you can cherish for years to come, whether that be a custom monogram, a floral element, a venue illustration, and of course, the custom experience itself!

Custom Wedding Suite: Details Form

This questionnaire will be my reference point throughout our project, so please share any and all the details of your big day below! Any information can be changed before the proofing process, so don't worry if you need additional time to clarify a certain item. If certain questions don't apply to you or will not be included in your invitation suite, you can go ahead and skip.

Invitation Wording

What, you mean you've not researched classic party etiquette dating back to 19th century Americana in preparation for your big day? One thing I've heard from custom and semi custom clients alike, is that wording an invitation can be intimidating. So, I've put together this reference guide to answer your questions. Click the link below for the history of modern print methods, the cultural significance of your wedding day, seven questions you need to ask before deciding on wording, modern updates, and a word bank with some of those invitation words. You know, the ones you absolutely cannot spell without Googling? I got you.

Your RSVP card is traditionally sent back to you in order to keep track of your guests' RSVPs. In some cases, such as an online RSVP, the RSVP card will act more as a Details card that your guests will keep, like the invitation. I suggest putting your wedding website, email, phone number, hashtag, etc. on your Details card rather than RSVP since it will come back to you. If you will be receiving your RSVPs via email, website, or phone, we will take a different approach.

Postage Information

Postage is a necessary expense that can be a real headache to calculate. Skip the stress of the post office and allow me to ensure that your suite has the correct postage amount! When it comes time to mail out your invitations, I'll be sending you a separate contract with all of the possible mailing "what if's" and how we will avoid them. For now, here's some general info surrounding the unavoidable costs of postage.

Postcard RSVP Postage

$0.50/postcard. Sending a postcard RSVP saves you cost on many fronts: no A1 envelope, reduces envelope addressing cost, and potentially keeps your invitation suite light enough to stay at the Standard First Class Postage rate.

Standard First Class Postage$0.66/envelope - best used for single card + envelope mailings (such as your Save the Date, Rehearsal Dinner invitation, or response card.) This will also typically cover a standard invitation suite (including: invitation, RSVP, RSVP envelope, and details card). If we include wax seals, belly bands, card pockets, etc. we may need to consider additional postage.

Two-ounce Postage Stamps

The USPS has caught on to wedding invitations' need for increased postage, and has designed a handful of stamps that allow for parcels up to 2 oz. each. If your wedding invitation includes an additional card with details for your guests (ie: accommodations card, a reception card, or wedding map), you'll need a little bit more postage beyond the standard first class stamp. I'll be taking your suite to the post office before purchasing postage to be extra sure, but it doesn't hurt to plan ahead and know what options are available to you!

In addition to enclosure cards that you may choose to add to your wedding invitations, there are a few additional instances in which your postage will increase:

Extra-Heavy Invitation Suites

If you choose to upgrade your wedding invitation to double-thick cotton cardstock for your wedding invitation (this is popular for wedding invitations printed in letterpress or gold foil), the total weight of one suite will put you above the 1 oz. limit where you'd just need a standard first class stamp. For thick cards, or invitation suites with many insert cards, or small details like a paper belly band or monogram tag, you'll likely need to upgrade your postage to the 2 oz stamp as shown above. Your postage could also increase beyond this weight, so I'll have it weighed before purchasing postage!

Wax SealsWax seals are a wonderful choice for your wedding invitations and a great way to incorporate your monogram or motif incorporated throughput your wedding day (such as a laurel of greenery, a floral crown or even your venue illustration). However, they will increase the total thickness of the parcel.  Wax seals will require an additional $0.25 of postage per envelope. The USPS creates "additional ounce" stamps for $0.25 each that are perfect for this.

Hand Cancelled Envelopes

Most mail is canceled by machines (that's what prints those lines and dates over postage stamps), but if the envelope is uneven or bulky, the machine can cause the envelope to rip and can potentially damage whatever is inside. That's where hand-canceling comes in. Essentially, each stamp on your envelope is marked (or "canceled") using a hand stamp instead of being run through the machine, preventing your envelopes from being torn before they've even left the post office. And it's just a little bit prettier, too.

Hand-canceling requires an extra cost (currently $0.25), so if your envelopes need to be hand-canceled, that amount needs to be included in the postage. For example, an envelope that is light enough to be mailed using a $0.66 first class stamp (up to 1 oz.) would require $0.91 of postage if it needs to be hand-canceled.

Last but certainly not least, what's your vibe?!

Before I get started on your initial concept proposal, tell me about the feel of your wedding day. Below are a bunch of styles with corresponding fonts to help you visualize!

Feel free to upload any inspiration images or color palette ideas you have here!

YOU MADE IT!

I know this form is lengthy, and it may have forced you to think about some details that aren't quite in place yet. Not to worry! You can update me every step of the way with the information that we'll be incorporating into your custom suite. Thanks for taking the time to fill this out, it makes a huge difference on my end to have everything in one place to reference. Now that you've filled me in, I'll be able to provide a proper quote based on all you'd like to incorporate. I'll be checking with my printing vendors to make sure we can create everything you're interested in within the time we've been given, as well as mapping out a schedule for us. Look for a full quote from me within 3 business days!
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